The editing and design team of CNBC-TV18 were trained and coached on how to best use the intuitive user interface of InVideo Press. As they quickly grasped the workings of the platform, we ensure that our “Your Design = Your Brand” philosophy was followed through and through.
Several custom video design and templates were made after extensive research, and InVideo Press’ algorithm and custom language support allowed users to create videos in three separate languages.
For Market Wrap Videos, we created an exclusive InVideo dashboard for CNBC. Here they could log in to create the video and get them ready as per their daily requirement.
The dashboard design and interface were kept very simple and user-friendly as possible. We put more emphasis on getting the quality and accuracy of content right, which CNBC is known for.
For the Tactical Videos, during the Budget, we created three distinct frameworks in a matter of 4 days (including multiple rounds of feedback). We also scaled our servers to ensure that no video took longer than 5 minutes to render and deployed two dedicated account managers to stay on the ground while the entire event took place.
The result of which were eight essential videos dedicated to the Budget that went live on Social and their website, increasing their digital footprint and brand presence.