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Instructional videos are a great way to learn how to do something online. Whether you want to create an informational video about how to cook your favorite dish or explain the latest features of your business application to your customers, creating a how to video is a compelling way to increase engagement.
The idea is to make how to videos as simple and detailed as possible so that your audience would want to keep tuning in for more helpful videos. The most compelling how-to videos are the ones that focus on a customer problem instead of a product.
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By providing relevant how to videos to your viewers, you can establish your brand as a knowledge resource in the industry. It is a win-win situation for both you and your audience. When executed in the right way, how to videos can engage your audience and establish trust in a way that other mediums just cannot. But, you don’t have to learn how to make a video from scratch.
With InVideo, you can create polished and professional-looking how to videos in the fastest and the most affordable way possible. With a wide range of templates to choose from and an unlimited library of videos and images, you can customize the videos anyway you want with the intuitive drag and drop tools of the video tutorial maker. After editing, you can directly share the final video to social media, right through InVideo.
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