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Micro-videos are short instructional videos that focus on just one topic. Keeping the short attention
span of viewers in mind, these are relatively shorter instructional videos that last for less than a
Brands usually create a series of micro-videos focusing on a particular product to explain each function separately. These help consumers grasp all the information they need and keeps them interested in watching these bite-sized videos.
2. TUTORIAL VIDEOS A tutorial video is an instructional video where there is a step-wise explanation of a product and how it works.
Big brands usually offer a step-by-step tutorial instructional video, giving an in-depth explanation of their newly launched product. Tutorial instructional videos help consumers understand the product and its use more accurately, hence prompting them to make the purchase.
3. PRESENTATION AND LECTURE CAPTURE In this type of instructional video, a lecture or presentation about the brand's product is recorded and uploaded for viewers and consumers.
This type of video is beneficial for brands that want to reach a massive audience in a short time.
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Using InVideo video maker, spreading brand awareness is a cakewalk. The world has changed, so has
marketing techniques. With so many different companies striving to get their sales high, standing out
can be a bit difficult and overwhelming.
We at InVideo can change that overwhelming feeling to a fantastic experience. With the help of InVideo’s creative instructional video templates and attention-grabbing music, create content that makes you feel content! You can add a splash of personality to your instructional video by adding some music to it and editing them the way you want.
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