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10 Best AI Apps Every Content Creator Should Use

Aastha Kochar
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Wondering why your content is not performing as good as it should? It could be missing that personal touch, or the visuals don't pop up right. But guess what? AI tools can help you create content that resonates with your audience and makes you grow faster.

In fact, a recent report by Influencer Marketing Factory revealed that 94.5% of creators use AI for content creation. Clearly, AI is not about replacing human creativity but instead making things faster & better.

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So, we have compiled a list of the best AI apps to make your content creation process smoother. 

Here’s what we’ve covered in this blog.

Keep reading to explore these in detail.

Why Use AI Apps?

If you’re familiar with what is AI app, you probably know how AI is revolutionizing content creation. But what does that really mean for you? The crucial part here is to identify why AI apps are not just a nice-to-have but a must-have in your content creation toolkit. 

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Here are a few reasons why you should use AI apps:

1. Save Time: The reality of content creation is that a significant chunk of your time can easily get consumed by small tasks — writing scripts, shooting and editing videos, designing thumbnails, proofreading content, etc. Each task, while small on its own, adds up and eats up the time you could spend on creative aspects or strategizing your next project.

AI apps improve the dynamics here by automating these time-consuming tasks. This way, you can focus on exploring new content formats or refining your creative skills—activities that can significantly elevate your content's quality and uniqueness.

2. Boost Creativity: One of the biggest challenges in content creation is consistently staying creative, and AI tools offer a solid solution. Whether you're crafting a blog post, scripting a video, or designing an infographic, AI can suggest angles or approaches you might not have considered. This pushes your creativity to new heights and helps ensure your content remains fresh, relevant, and engaging.

3. Personalize at Scale: Personalisation isn't just a task to tick off your checklist but what your audiences expect. The challenge, however, is scaling this personalization without losing the personal touch that makes it effective. This is where AI helps you tailor your content as per individual preferences and behaviors by analyzing engagement data, browsing habits, and interaction patterns.

Such a personalized approach boosts engagement and loyalty and significantly increases the chances of your content being shared and recommended. As a result, it gets easier to amplify your reach and impact.

10 Best AI Apps 

Now that you have a good idea of why AI tools are essential for content creators, it's time to focus on which apps to use. Here are the top AI apps that can streamline your creative visions!

1. Invideo AI

What's your first thought when you think of video creation? Heavy editing software, the daunting task (or possibility) of starting from scratch, or complex interfaces? You're not alone. The journey from concept to creation is often filled with obstacles, technical glitches, and creative roadblocks!

But what if there was a way to streamline the entire process, making video creation not just easy but enjoyable? If that made you wonder, "What is the best AI app for video creation?" we've got the right fit. Designed with YOU in mind, invideo AI simplifies the video creation process, turning what was once a chore into a seamless, enjoyable experience!

Just type in what you wish to create and invideo AI will generate the whole video for you. Want to change the pace, swap a scene, or add a punchline? Use the magic box and make the changes instantly. It's like having a professional editor at your fingertips who's 24*7 ready to bring your vision to life without the complex software or steep learning curve!

Best for: Video generation

Key features

1. Customizable Video Creation: Invideo AI turns your video ideas into reality, tailoring it just the right way for your audience and platform. Specify your requirements and let the tool handle the rest. With its intelligent and intuitive algorithm at work, your video will not just be another popup on the feed but a head-turner!

2. Voice Cloning: When we hear a voice we know, it instantly gets our attention. That's what the voice cloning feature of invideo AI leverages by replicating your preferred voice, tone, pitch, and nuances, allowing you to infuse your videos with a voice that's unmistakably yours. So, whether you're delivering educational content, marketing messages, or storytelling, invideo AI ensures consistency across your videos!

3. Custom Workflows: Creating videos with invideo AI is all about focusing on what you love: your creative vision. Forget about the stress of navigating through complex software or dealing with the technical side of video production. Be it a YouTube explainer, a quick social media clip, or an immersive short film — the tool takes care of everything from scripting to final touches!

4. Expansive Media Library: With over 16 million stock media options, invideo AI will never let you run out of media options. This AI-driven library makes finding the perfect images, clips, and music to sit right with your video easier.

5. Magic Box: Imagine having your own personal AI editor who understands exactly what you need. That's the magic behind the Magic Box. It's a text prompt bar located below the video preview, where you can simply type in your edit requests and watch them come to life!

Want to remove a scene? Type in "delete scene 3" and poof, it's gone. Need to adjust the pacing? Simply write "slow down the video after the intro" and the Magic Box takes care of it.

How to create videos using invideo AI app?

Step 1: Download invideo AI from Appstore and open it. Put your email ID in the box and tap on the 'Create account' option. Alternatively, you can use your Google or Apple ID to sign up.

Step 2: Give a detailed prompt to give instructions for the kind of video you're looking to create

  • Provide specific details about your video, such as the type of video, the expected duration, the starting and ending points, the call-to-action, the language used, the tone of the voiceover, and any other relevant information. You may also include any reference materials, such as blog articles or videos to get the output as per your expectations.
  • For example, we have added a prompt to create a YouTube Shorts on "5 Best underrated marketing tips” and provided more details (recommended to get better results).

Alternatively, you can choose any one of the 4 workflows and fill out the basic details.

Step 3: Select your preferred audience, look and feel, and platform from the options available and proceed by clicking 'continue.'

Step 4: Sit back and relax while invideo AI analyzes your prompt and generates a video. Your video will be ready in just a few minutes. Once it's done, play it to see if you like it.

Step 5: If you want to make any changes to the video, there are two ways to do it.
Firstly, you can give invideo AI a command to edit the video. For instance, you can say something like, "Change the second point," and invideo AI will analyze your command and make the necessary edits.

Alternatively, you can manually edit the video yourself by clicking on the 'Edit' button. Here, you have two options:

  • Edit media: This option lets you replace any visuals from the stock library or even upload your own media.
  • Edit script: This option allows you to change the entire script or any specific word. You can make adjustments to your script and the supers that come on screen and regenerate the video based on the new script.

Step 6: Once you are satisfied with your video, click on the 'Export' button. From there, you can choose your preferred options for the watermark, invideo AI branding, and export resolution. Finally, click 'Continue', and your video will be ready for download.


  • Free: $0
  • Plus: $25 per month
  • Max: $60 per month

*It starts at just $20/month when billed yearly.

iOS Link: Click here to download invideo AI.

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2. ChatGPT

Developed by OpenAI, ChatGPT is a famous AI chatbot designed to help users with responses based on a vast database of language patterns and information. For content creators, it can significantly enhance the creative process by letting them explore and brainstorm innovative ideas by providing suggestions or completing text based on initial prompts. Simply enter your prompt (request) so we can give you recommendations based on your requirements.  

Best for: Content generation (articles, emails, scripts) and idea brainstorming 

Key features

1. Custom GPTs: This feature allows you to adjust ChatGPT's responses and knowledge base to suit specific topics or tasks better. For instance, if you're interested in creating a ChatGPT that knows much about sustainable gardening, you can do so. This customization is not just for personal use; businesses can create a ChatGPT that understands their products, services, or customer FAQs, making it a versatile tool for varied applications.

2. Plugins: Plugins are add-ons extending ChatGPT's capabilities beyond its initial programming. They allow ChatGPT to perform new tasks, like fetching real-time data from the web, calculating complex queries, or integrating with other software and services. For example, a weather plugin could enable ChatGPT to provide current weather updates or forecasts when asked by pulling live data from weather services.

3. Browsing: The browsing feature allows ChatGPT to search the internet for the most current information relevant to your questions. This is particularly useful for queries with crucial up-to-date information, such as news events, stock prices, or even the latest sports scores. ChatGPT can act almost like a live search engine but within the context of a conversational AI.

4. Image Generation: With the integration of OpenAI's DALL·E, ChatGPT can also generate images based on textual descriptions. This opens up creative possibilities that allow you to explore ideas visually. For example, if you're writing a story and describing a character or a scene, ChatGPT can provide an image that reflects that description. It's a tool that can be used for brainstorming, creative projects, or simply to see your ideas visualized.

5. Voice Input & Output: This functionality makes ChatGPT accessible through voice commands and responses, enhancing the ease of use, especially on mobile devices. This means you can interact with ChatGPT when typing might be inconvenient, such as while cooking, driving (using hands-free devices), or when you prefer auditory interaction. It's about making the technology adaptable to your lifestyle and preferences.


  • Plus: $20/month
  • Team: $25 per person/month
  • Enterprise: Custom

iOS Link: Click here to download ChatGPT.

3. Lensa AI

Created by Prisma Labs, Lensa AI is a new-gen AI mobile app that lets you creatively alter images to fit various artistic styles. This feature is handy if you're into social media marketing and want to make your posts stand out with unique, stylized avatars or animations. Overall, it's a helpful app for anyone wanting to add a creative touch to their photos without needing to be a pro at photo editing.

Best for: Image editing (creating avatars)

Key features

1. Object Removal: Say goodbye to unwanted photo bombers or pesky distractions. With Lensa's object removal, you can easily erase them like they were never there, and the AI cleverly fills in the space for a flawless finish!

2. Auto Adjust: If you're short on time, you can let the app automatically fix your photo to make it look its best without having to fiddle with settings.

3. Exposure Adjustment: You can make certain parts of your picture brighter or darker to help important details stand out or blend in more with the background.

4. Color Intensity: Change how intense or vivid the colors in your photo are to set a mood. You can make the picture look more lively, calm, or whatever feeling you're going for.

5. Fade Effect: The app lets you add a dreamy, softer look to your selfies or any photo by using the fade effect, which gives pictures a slightly washed-out feel.


  • Annual plan: $ 30.15 

iOS Link: Click here to download Lensa.

4. ShortlyAI

Do you often get stuck due to writer's block? ShortlyAI is one of the best AI applications examples for dealing with such situations. It uses this innovative OpenAI technology called GPT-3 to help you put words down, making writing quicker. Pick if you want to write a blog or a story, and you're good to go. It will flesh out your ideas, rewrite and keep things concise, or even follow specific instructions to craft exactly what you need. 

Best for: Writing

Key features

1. Writing Assistance: When you're stuck and can't find the words, ShortlyAI steps in to help you continue your writing. It's like having a helper who takes over when you're out of words, ensuring you can keep going without getting stuck.

2. Efficient Summaries: When you have a long article or document that you don't have time to read fully, Shortly AI can help by pulling out the most important points and giving you a brief summary. This way, you get all the essential information without having to read everything.

3. Language Translation: If you feel like different languages stop you from understanding content from around the world, it’s time to change that. With the translation feature, you can easily translate texts to or from various languages, making global content accessible no matter where it's from.

4. Clear Voice Overs: If you prefer listening over reading, Shortly AI can convert text into spoken words. You can choose from different voices that sound natural and clear, making it easier to digest information by listening.

5. Accurate Transcription: Whether it's a voice note or a video on YouTube, Shortly AI can accurately turn spoken words into written text. This feature captures every word so you can have a written record of audio or video content.


  • Free plan: $0 (allows 5 uses)
  • Premium: $79

iOS Link: Click here to download Shortly AI.

5. Hatchful

Created by Shopify, Hatchful is one of the best free AI apps to make logo creation a breeze for content creators and businesses using AI and deep learning technology. Here, you can find hundreds of templates to craft logos suitable for social media, commercial use, and various industries. 

Hatchful makes the process user-friendly, making it an excellent option for entrepreneurs who want a professional-looking logo without any design skills or a big budget. Once you're done designing, you can download your logos in high-quality PNG files.

Best for: Logo making

Key features

1. Extensive Template Library: Hatchful offers various design templates suitable for multiple purposes. This makes it easier to start with a design that fits your brand.

2. Customizable Designs: After choosing a template, you can easily adjust the colors, fonts, and icons to match your brand's style better, giving you control over the final look.

3. High-Quality Downloads: You get to download your logo in high-resolution PNG format, ensuring it looks professional wherever you use it, from your website to business cards.

4. User-Friendly Process: From start to finish, Hatchful guides you through the logo creation process in steps, making it accessible even if you have no prior design experience.


  • $0 (Free)

iOS Link: Click here to download Hatchful.

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6. Lalal.AI

Another top artificial intelligence app for content creators on our list, Lalal.AI, separates audio tracks into different components. For example, if you have a song and want to isolate the vocals from the background music, Lalal.AI can do that for you. This is super handy for content creators who need clean audio samples, want to create remixes, or need to enhance the clarity of a particular audio component.

All in all, it's an intelligent audio editor that can pick apart different sounds from a single audio file so that you can work with each layer individually. This can be a game-changer for creating content that stands out, whether you're working on music, podcasts, or any project that involves audio.

Best for: Audio Editing

Key features

1. Stem Splitting: Lalal.AI takes audio and breaks it down into its core elements, like vocals, drums, and other instruments. This makes it incredibly useful to remix or sample tracks. Whether creating a video that needs a vocal-free soundtrack or a podcast that could benefit from custom background music, stem splitting allows you to craft the exact audio that matches your vision.

2. Voice Cleaner: The tool uses sophisticated algorithms to sift through vocal recordings and strip away any background noise that might muddy the clarity of the spoken word. This makes it a plus point, mainly if you rely on the power of clear, understandable speech in your content. By ensuring your voice comes through loud and clear, this feature can significantly elevate the professionalism and quality of your projects.

3. Upload Files in all Formats: You can work with nearly any audio or video file format, including MP3, WAV, MP4, and more. This makes it easy to use whatever files you have without needing to convert them first.

4. Receive Stems in Top-Notch Quality: After processing, you get the separated parts of the music (stems) in high quality. This ensures you don't lose sound quality after splitting or isolating parts of the track.

5. Play Audio in the In-App Player: Before downloading your edited or separated audio, you can preview it directly in the app. This allows you to check the quality and make sure it meets your expectations.


Individuals (one-time fee)

  • Lite pack: $18
  • Plus pack: $25
  • Pro pack: $35

Business (one-time fee)

  • Master: $50
  • Premium: $190
  • Enterprise: $300

iOS Link: Click here to download Lalal.AI.

7. Grammarly

One of the most commonly used tools, Grammarly, is one of the best AI applications to check for various types of errors in texts, including grammar, punctuation, style, and tone in your text. Consequently, these suggestions help you improve clarity, conciseness, and readability. 

Grammarly is also available as a browser extension, a desktop app, and a mobile keyboard. This makes it handy for lots of writing jobs, whether you're composing an email or a script for your upcoming video

Best for: Editing written content

Key features

1. Error Checks: Grammarly scans your text for common and complex grammatical mistakes, from subject-verb agreement to article use to modifier placement. It helps ensure your writing is polished and professional before it reaches the reader.

2. Custom Style Guides: Ideal for teams, this feature lets companies make sure all their writing matches their brand's style. It's beneficial if the purpose is to maintain a constant tone and style across all company communications.

3. Generative AI Rewrites: This tool helps you write your message in different ways with just a few clicks. You can make your message longer or shorter and even change how it sounds, like making it more friendly or more formal. It's like having a helper that can rewrite your homework in different styles and it works in lots of apps you already use.

4. Document Editor for Long-Form Writing: The app not only lets you write grammatically correct text but also gives you advice on how to make it better. It saves all your work online, so you can get to it from any computer. It even keeps track of how much you write and works well with those external keyboards, which makes typing easier.


  • Free: $0
  • Premium: $30
  • Business: $25
  • Enterprise: Custom

iOS Link: Click here to download Grammarly.

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8. Simplified

If you're looking for an all-round solution, Simplified is the best artificial intelligence app. This is an all-in-one content creation platform that combines AI-driven tools to streamline design, writing, and social media management. It features graphic design capabilities, an AI writer for generating content, video editing and animation tools, and social media management functionalities. Overall, it enhances productivity by simplifying content creation to help you work more smoothly. 

Best for: Content Creation

Key features

1. Graphic Design: Simplified is a no-code platform for designing visual content such as invitations, ads, social media posts, and videos. With its AI-powered tools, you can effortlessly bring your ideas to life through thousands of templates for posters, brochures, flyers, business cards, and more, even without graphic design experience. 

Moreover, its collaborative features allow team members to edit, manage, tag, and comment on projects in real-time, streamlining the design process. This way, you can efficiently organize your work and team by creating separate folders for clients and projects.

2. AI Writer: The platform also features an AI Writer tool that generates over 80 types of copy within seconds, which lets you create unique and plagiarism-free content for various purposes, such as blogs, articles, ads, products, websites, and social media. With the Copy AI Rewriter Tool, you can further hone your writing by improving readability and coherence.

3. Video Editor: Simplified's AI-powered video editor lets you effortlessly create and publish captivating videos and viral-worthy content. Things get even more accessible with intelligent tools like AI Subtitles and Text-to-speech that let you quickly choose from trendy subtitle styles or customize them to align with your brand's identity.

4. Social Media: Another great addition to the platform, its social media management tool, streamlines the process of managing social networks. This way, you can integrate your accounts, collaborate with your team, schedule posts, and customize designs seamlessly within a single application. This will save you hours and enhance your online presence efficiently.


Graphic Design

  • Pro: $15 per month
  • Business: $30 per month

Video Editor

  • Pro: $19 per month
  • Business: $49 per month

AI Writer

  • Pro: $18 per month
  • Business: $49 per month
  • Agency: $119 per month

Social Media

  • Pro: $30 per month
  • Business: $49 per month
  • Agency: $199 per month

iOS Link: Click here to download Simplified.

9. Spin Rewriter

Spin Rewriter GOLD app automatically rewrites or "spins" existing content to create variations while retaining the original meaning. It uses AI algorithms to understand the context and semantics of the input text, which gives you unique rewritten versions of your text that are equally relevant.

It is often used in content marketing, particularly SEO (Search Engine Optimization), and other areas where generating 100% unique content is essential. It does so by avoiding duplicate content penalties from search engines and saving time by automating the process of content generation and variation.

Best for: SEO writing

Key features

1. Paragraph Rewriter: Spin Rewriter's algorithm is designed to rewrite content at the paragraph level, not just by swapping words or phrases but by generating entirely new paragraphs. This rewriting level ensures that the resulting content is unique and distinct from the original. 

2. Side-by-Side Comparison: Spin Rewriter allows you to compare the original article with the rewritten versions directly. This lets you check the quality of the rewriting process so that it's easier to identify any discrepancies or areas for improvement. 

3. Integrated Stock Photo Library: Spin Rewriter includes copyright-free images that users can easily integrate into their articles. This feature simplifies adding visual elements to content, enhancing its appeal and engagement.

4. Confidence Levels: The "Confidence Levels" feature in the Spin Rewriter GOLD app lets you pick how much you want your text to change. You can decide how bold you want your revisions to be. "Low" makes smaller tweaks, "medium" makes more noticeable changes, and "high" makes your text totally different. It's a way to control how much the app mixes things up in your writing.


  • $47 per month

iOS Link: Click here to download Spin Rewriter.

10. DeepArtEffects 

DeepArtEffects AI effortlessly transforms your photos into mesmerizing works of art. With its cutting-edge artificial intelligence, it simplifies the process of applying artistic effects, which makes it accessible to everyone. All you need to do is upload your image, and you will be ready to explore a variety of styles and techniques for your next project. Plus, with its intuitive customization options and stunning presets, you can achieve breathtaking results in no time.

Best for: Image editing

Key features

1. Pattern Recognition and Custom Style Input: DeepArtEffects analyzes images and generates stunning results by effortlessly applying your desired artistic style. Simply upload any image you want, and the app transforms those images with remarkable precision.

2. Artwork Personalization: This tool lets you infuse your digital artwork with personal flair. Drawing inspiration from your favorite artists, you can create bespoke pieces from existing photos. By adjusting brush size and style intensity, you can easily fine-tune your artwork, ensuring it reflects your unique artistic vision to its best!

3. Enhanced Prisma Filters: These are special effects you can add to your photos to make them look even more artistic. These filters can make your artwork pop with more colors and textures.

4. Change Style Intensity: This feature lets you control how much of the artist's style you want to see in your artwork. If you want your photo to look a lot like the artist's work, you turn it up. If you just want a little hint of their style, you turn it down. 

5. Automatic Coloring: DeepArtEffects AI breathes new life into old black-and-white photos or videos by automatically adding color. This feature saves time and effort and brings black-and-white images to life with vibrant colors by restoring their original beauty.


  • 1 Month Subscription - $9,90
  • 3 Month Subscription - $25 ($8,33 / month)
  • 1 Year Subscription - $80 ($6,66 / month) for 12 months
  • One-time purchase - $129 

iOS Link: Click here to download DeepArtEffects

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With AI leading the charge, your content creation process can become more seamless. By harnessing the intuitive features of the best AI apps discussed above, you can easily make the most of these tools and complete your tasks in minutes. Whether you wish to write, polish the script for your next video, or design a flawless thumbnail, it's easier to navigate the complexities of content creation!

Also, if you prefer learning via videos, you must check out our YouTube channel, where we share video creation tips and tricks, the latest video trends, and ideas every day to help you make more money as a content creator. 

Here are a few additional resources we recommend you check out to move forward in your content creation journey.

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