With over 30 million daily visitors and 2 billion active users, YouTube is one of the leading social media platforms that is immensely popular with content creators. Users view approximately 5 billion YouTube videos every day. On average, approximately 500 hours of video is uploaded on YouTube every minute!
Because of its AdSense revenue share program, YouTube has emerged as the perfect avenue for creators to showcase their talents and share with the audience across the globe. YouTube provides creators the flexibility to create and upload videos anytime from any part of the world.
YouTube marketing also allows marketers and content creators to advertise their brand through unique content that is engaging for the viewers.
However, if you want to promote YouTube videos and make the most out of your YouTube channel, you will need to get your hands on the appropriate YouTube equipment. The right tools can give your videos a professional touch that directly leads to more views and likes.
These tools can help you coherently present all the information so that the audience can understand the message easily. Once you crack the code of how to make YouTube videos successfully, you will be able to amp up your digital marketing strategy, increase brand awareness, and grab more customers.
In this article, we will look at how to make videos using certain essential YouTube equipment. Video making can become a cakewalk if you have the right tools by your side. While seasoned YouTubers have an arsenal of equipment at their disposal, YouTube equipment for beginners is relatively straightforward. Let’s learn about the type of cameras, lighting, and sound options you need so you can master how to make YouTube videos effortlessly.
Here’s A List Of YouTube Equipment Needed To Record A Stellar Video
A good quality camera is a no brainer for creating a great video. There are many options available in the market. So it can be intimidating to pick the right one, suited for your needs. If you are starting with your YouTube channel, you can always use a camcorder or even a good quality smartphone camera.
While camcorders are durable and do not cost a bomb, mobile phone cameras also work for those who do not want to carry a piece of heavy equipment around. If you want to live stream a video right from your computer or laptop, you can also consider getting a webcam.
However, if you want to create high-quality videos, investing in a DSLR or a mirrorless camera is the best option. These devices are easy to use and completely handy, which makes them the perfect choice for beginners. They also work exceptionally well in low-light conditions. Some of them even come with an in-built WiFi option so you can directly transfer the recordings to the connected devices.
Good quality audio is a non-negotiable if you want your audience to stay hooked to your videos. Learning how to make YouTube videos also involves choosing the right microphone.
You can take your pick from a variety of USB microphones or collar mics available in the market. USB microphones are extremely easy to use as they can be plugged right into your computer, and they also reduce unnecessary background noise.
However, if you are recording your video with a handheld camera, a lapel mic is a better choice. Lapel mics can be clipped on your clothing discreetly, which allows you to be completely hands-free. They are better at masking background noises and picking up signals from a distance.
3. Microphone Muffler
It is important to note that even the best microphone cannot block background noise completely. That’s why adding a microphone muffler to your YouTube equipment list is a good idea. If you are recording indoors, the muffler absorbs breath noises. If you are recording outdoors, it helps in preventing wind noises from ruining your audio.
For beginners who mostly shoot indoors, a foam windscreen or windjammers are a perfect accessory for the microphone. If you are a professional, you can consider upgrading to a blimp that offers a larger open-air chamber around the microphone and helps in noise reduction.
4. Spare Batteries
There’s nothing more tragic than your camera running out of battery when you have got some amazing stuff to shoot. Most cameras do not have great battery life. Therefore, it is always advisable to stock up on a few spare batteries.
While it is best to choose batteries of the same brand as your camera, you can also look for cheaper alternatives. If you don’t want the hassle of carrying spare batteries, you can choose a camera that comes with a rechargeable battery pack.
If the footage in your video is too shaky, your viewers will eventually lose interest. Carrying the camera around while shooting can lead to unsteady footage. So it is recommended to invest in a tripod. It stabilizes the camera and allows you to shoot without any hassle.
While selecting out a tripod, make sure it can support the weight of your camera comfortably. A gimbal is also a great alternative to a tripod. It is a specialized stabilizer that works very well with lightweight cameras such as GoPro.
The correct lighting can make a huge difference to a video’s quality. If you are shooting indoors and do not have enough natural light coming into the room, using the right accessories to fix lighting issues is critical.
If you want to add light with no harsh shadows, a soft box is a great choice. If you are looking for more controlled lighting, umbrella lights are an inexpensive option. In case you plan to sit in front of the camera and shoot makeup tutorials, a ring light is a perfect choice. It emits lights around the subject and eliminates shadows completely.
You can also opt for on-camera LED lights that can be mounted on the camera. These lights are a great choice if you are shooting in a poorly lit location such as inside an auditorium or dimly lit room.
7. Video Editing Tool
A well-edited YouTube video is bound to get noticed by your viewers. Editing helps you to cut the clutter from your video, rectify your mistakes, and enhance the production value. It also allows you to take your audience on a journey to present your story. Therefore, it is crucial to use the right video editor for this task.
InVideo is an intuitive and free online YouTube video editor that allows you to create professionally edited videos in just a few clicks. You can choose from a wide range of fully customizable video templates that have been specially designed for YouTube by expert designers and marketers.
Its simple drag-and-drop interface enables you to add various elements to your videos just by dragging them. With InVideo, video editing takes only a few minutes, even if you are editing a YouTube video for the first time.
You can also add transitions, animations, colors, fonts, images, and music to your video to make it more appealing. InVideo also works as a YouTube intro maker and outro maker. You just need to select an intro or outro template and customize it for your channel. You can also change the images in your video, add filters, change layers, and even add your brand’s colors to make the video look more aesthetic.
Wondering how to promote a YouTube channel? Ensure that you add a specific Call-To-Action for your viewers in the end screens and request the viewers to subscribe to your channel.
Making a YouTube video does not end with editing it, only. You must ensure that it is correctly optimized for SEO, so it is easier for people to find it online. Spend time to craft a catchy headline using the right keywords, but be careful not to make it a clickbait. You should also know how to make a thumbnail for YouTube videos so that the viewers can locate the video easily while scrolling on YouTube.
Whether you are a beginner or an experienced creator, you can learn how to start a YouTube channel by following some simple steps. As a creator, remember to focus on the quality of your content over the number of videos you upload in a week. Use a good video editing tool to give your videos a professional look. Include a subscribe button to your videos and never forget to ask your audience to like, subscribe, and comment on your videos.
We hope the pointers mentioned above motivate you to create a YouTube channel. Master the steps of how to make YouTube videos, get hold of the right YouTube equipment, and start shooting!