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Guides, workflows, and field notes for making AI video — straight from the team building invideo.

Top 7 Video Ad Formats Fashion Brands Need for Black Friday 2026

Top 7 Video Ad Formats Fashion Brands Need for Black Friday 2026

Black Friday 2026 is almost here, and with that, the race for attention is about to begin. To stay ahead, simply relying on image-based ads won’t cut it. With online shoppers bombarded by endless disc

Aastha Kochar

Top 6 Video Strategies Health & Wellness Brands Need for Black Friday 2026

Top 6 Video Strategies Health & Wellness Brands Need for Black Friday 2026

As Black Friday 2026 approaches, many wellness brands are rethinking how to communicate their offers. This is because customers in this category buy only when they see support for their long-term well

Aastha Kochar

Top 7 Video Strategies Home & Electronics Brands Need for Cyber Monday 2026

Top 7 Video Strategies Home & Electronics Brands Need for Cyber Monday 2026

Every year, Cyber Monday feels bigger than the last. But for home and electronics brands, it’s the moment when digital traffic peaks as people finally buy the appliance they’ve had bookmarked for mont

Aastha Kochar

How Online Courses Can Convert BFCM Urgency Into Enrollments

How Online Courses Can Convert BFCM Urgency Into Enrollments

Over the years, Black Friday has become an occasion to finally say yes to things people have been putting off, including learning something new. And that’s exactly why online courses can shine during

Aastha Kochar

Prepping Your Business for BFCM Campaigns in Under 30 Days

Prepping Your Business for BFCM Campaigns in Under 30 Days

The 30-Day BFCM Playbook: Dominate Black Friday in 2026Black Friday used to be easy money.People wanted to buy. All you needed to do was slap a discount on your product, and they bought.But now?A disc

Mitt Ray

AI Prompting Techniques To Take Product Shots In Different Angles

AI Prompting Techniques To Take Product Shots In Different Angles

Storyboards exist for one reason. Traditionally, artists map out each scene as a quick sketch and arrange them similar to a comic strip.These drawings show where the camera stands, how the subject is

Sanket Shah

A Fresh Approach to Combat Black Friday Digital Ad Fatigue

A Fresh Approach to Combat Black Friday Digital Ad Fatigue

Black Friday and Cyber Monday are fast approaching. We’re only a couple of weeks out from these huge sale seasons, and the pressure is on to create campaign assets that convert.For years, the “solutio

Jim Clyde Monge

The Ultimate Prompting Guide for AI Marketing Video Generation in 2026

The Ultimate Prompting Guide for AI Marketing Video Generation in 2026

There was a time when creating a marketing video was a luxury few could afford. It meant hiring expensive crews, renting studio equipment, and spending weeks in post-production. But with AI, even smal

Aastha Kochar

10 Tips to Remember While Creating a Promo Video

10 Tips to Remember While Creating a Promo Video

AI made creating promo videos stupidly easy. You can generate one in 30 minutes now. But most promos still fail. They get scrolled past, ignored, and sit on your feed collecting dust while your compet

Mitt Ray

How to Make a Promo Video in 2026

How to Make a Promo Video in 2026

Every competitor in your feed is posting promo videos because your customers expect them. And every marketer talks about how video is non-negotiable. But here's what they don't mention, actually creat

Mitt Ray

Hacking your way with AI ads to achieve tangible Scaling ads

Hacking your way with AI ads to achieve tangible Scaling ads

You might have noticed that in the past couple of years, ad platforms have been changing more than ever. For example, Facebook is now going through the Andromeda update. This is going to completely ch

Mitt Ray

10 Best Promo Video Tools in 2026

10 Best Promo Video Tools in 2026

You're already sold on getting a promo video tool. The question isn't "should I?" anymore, it's "which one?" That might sound simple, but it's not because every tool claims to be "the easiest way to c

Mitt Ray

5 Halloween Video Presets You Should Try In 2026

5 Halloween Video Presets You Should Try In 2026

This Halloween season, social media feeds are flooded with scare-themed videos featuring people, pets, products, and brands. Yes, it’s the perfect time to post in-season content because the trend can

Jim Clyde Monge

How to Make a Marketing Video For My Business?

How to Make a Marketing Video For My Business?

We’re already 3 years into the AI era, yet it’s a common perception that making high-quality marketing videos requires expensive software and technical expertise. If you’ve ever felt the same, this bl

Aastha Kochar

How to Make Music Videos for Brand Marketing

How to Make Music Videos for Brand Marketing

Every brand has a personality, but could it be heard as well as seen? Music videos, or let’s say soundtracks, have become a medium exactly for that. With music videos, you can communicate mood, emotio

Aastha Kochar

The BEST Prompting Guide for AI Music Video Creation in 2026

The BEST Prompting Guide for AI Music Video Creation in 2026

Making a music video once meant hiring professionals, renting costly equipment, which is often possible only with high budgets. But with AI, anyone with a vision can bring their ideas to life cost-eff

Sanket Shah

Top 10 Marketing Video Ideas for Businesses

Top 10 Marketing Video Ideas for Businesses

Creating videos that make people stop scrolling and actually watch your brand no longer takes a Hollywood team or a massive budget. Thanks to AI tools, small businesses and creators can now produce hi

Aastha Kochar

How to Create Brand Videos With AI (REAL Examples & Tips Included)

How to Create Brand Videos With AI (REAL Examples & Tips Included)

For too long, creating professional brand videos felt like an expensive luxury reserved only for large corporations. But in reality, whether you’re a solo entrepreneur, a local business, or an establi

Aastha Kochar

How to Create Brand Storytelling Videos Using AI

How to Create Brand Storytelling Videos Using AI

Ever wondered why some brands stay in your mind long after you’ve seen their ad, while others don’t? The reason is brand storytelling, as people remember the brands that tell raw, genuine stories they

Aastha Kochar

The COMPLETE Guide to Instagram Advertising for Small Businesses

The COMPLETE Guide to Instagram Advertising for Small Businesses

You’ve probably noticed it too. Organic reach on Instagram isn’t what it used to be. Posts that once got great engagement now barely make it past your followers’ feeds. That’s why more and more brands

Aastha Kochar

Invideo Integrates Google Veo 3.1:  The Future of Video creation isn’t coming, it’s here!

Invideo Integrates Google Veo 3.1: The Future of Video creation isn’t coming, it’s here!

Veo 3.1 is Google's state-of-the-art video generation model that creates high-fidelity videos with stunning realism. Google Veo 3.1, accessible globally via invideo, is changing the way AI is used to

Sanket Shah

Best AI Avatar Generator in 2026 for Businesses: Invideo vs Top Alternatives

Best AI Avatar Generator in 2026 for Businesses: Invideo vs Top Alternatives

Producing on-brand and professional videos at scale is difficult with traditional video production, especially if you're running marketing campaigns as a business. You’ll need actors, production crews

Aastha Kochar

Invideo integrates Sora 2

Invideo integrates Sora 2

Sora 2, OpenAI’s new frontier model for video, has the most advanced world simulation capabilities. It’s a big leap forward for controllability, real-world physics, and styles.Invideo acts like an AI

Sanket Shah

How to create best explainer video with AI in under 2 Hours

How to create best explainer video with AI in under 2 Hours

If explainer videos are really effective, why do so few businesses make them? You would expect more businesses to record them, wouldn’t you?The reason businesses shy away from creating them is because

Mitt Ray