Can you paste a product page URL into an AI agent and automatically get a complete ad brief?

Yes. Paste a product page URL into the invideo agent and it scrapes the page, extracts the product claims, positioning, and visual identity, then auto-populates campaign context, audience targeting, hooks, and ad strategy — in roughly 2 minutes, with no manual briefing. Add campaign parameters and it returns a full treatment with a shot list in about 20 seconds.

Start the session by pasting the URL as your first message and asking the invideo agent to research the product and build the campaign context. invideo is an agentic video creation tool, and its agent autonomously reads the landing page and returns ad strategy, hook directions, and audience context within approximately 2 minutes — it can also pull wider brand research into its knowledge bank on its own (in one documented session it surfaced that the brand operated in 150+ countries with 88.8 million users and used that as creative context). In another, it came back from a URL with a read like: strong brand, ownable color combo, mascot that gives it personality most competitors lack — the kind of positioning summary you'd otherwise write yourself.

Once the research lands, give it your campaign parameters — format, platform, target length in your delivery format — and it converts the research into a working brief. In one documented run, the invideo agent produced a complete treatment with a full style plan and a 6-shot list within 20 seconds of receiving campaign parameters. It will also ask clarifying questions before generating (duration, pacing, how the ad should land), and you can request an estimated generation breakdown so you know roughly what you'll spend before committing any credits.

Supplement the URL where the page can't carry the information. Product pages rarely show every angle, so upload product images (close-up, front, side, back, and in-hand for scale) if you plan to generate from the brief. And if you already have brand guidelines, upload your own PDFs rather than asking the invideo agent to research you — its own documented guidance. If you don't have a brief, lookbook, or shooting script at all, you can ask the invideo agent to generate those documents before production starts.

Lock everything into the project's context tab and it persists across every ad you build there — one-time setup runs 15–20 minutes, after which documented teams produced each ad in about 2 hours, because the brief, brand rules, and research never need re-explaining. From there the same context flows straight into generation: the invideo agent routes image work to models like GPT-Image-2, Nano Banana, or Recraft and video to Veo, Kling, or Seedance 2.0, all inside invideo, so the brief and the production happen in one place.

Watch some of these to see what works for you:

Pulling up Gruns now... Okay, I've got a solid read on Grüns now. Strong brand. Bold identity — that forest green + yellow combo is immediately ownable, and the gummy bear mascot gives it personality that most supplement brands completely lack.

— the invideo agent's documented brand read, published by invideo's creative team